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College: CMI (Communications & Management Institute)  Read our profile
Description: CMI, Communications and Management Institute, is Dublin's leading provider of part time diploma night courses. Courses are internationally and nationally accredited by ICM, CIPS, NEBOSH, CQI & FETAC. Courses Starting in February 2013 and May 2013

Post Graduate Dipoma in Management Level 9
Graduate Diploma in Management Studies Level 8
HR Development Advanced Diploma level 7
Quality Management Diploma CQI
Project Management Advanced Diploma PMI
PMI Certification PMP/CAPM
Event Management Advanced Diploma & Diploma
Logistics & Supply Chain Mgmt Sports Management
Retail Operations Management
Marketing, PR & Sales Advanced Diploma
Marketing Communications Diploma
Online Marketing, Social Media & Mobile
Procurement & Supply Diploma CIPS Health & Safety Diploma
Address: CMI, Communications & Management Institute, Office 1: Harcourt Rd, Dublin 2; Office 2: Unit 14A, Cashel Business Centre, Cashel Road, Dublin 12, Dublin 12, Ireland  
Tel: 00 353 01 492 7070
Fax: 00 353 01 492 2260
Website:
Email: info@cmi-ireland.com
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Online Marketing Strategy


Lecturer

This Online Marketing strategy course is taught by Francesco Gagliardi who currently works at Google as a Marketing Strategist, and has previous experience planning and implementing full online marketing campaigns using google, facebook, youtube and other ad networks.

This course is suited to entrepreneurs, marketers, managers, business executives, communication specialists, webmasters, IT managers and anyone who needs to develop their online marketing knowledge and skills.
 

Online Marketing Strategy Course Aims :
Students will be able to:

• Apply the key practical and theoretical skills needed to execute an effective online marketing.
• Understand the fundamental planning concepts for online marketing as well as the key factors in implementation, measurement and evaluation of successful campaigns.
• Apply the latest techniques to their campaign and see instant results
 

Online Marketing Strategy Modules

The Online Marketing Strategy course includes the latest online marketing knowledge and tools and is divided into 5 main areas:

1) Introduction: understanding the market; campaign planning; measuring success

2) Search Marketing; Display Marketing

3) Social Media Marketing; Mobile marketing

4) Video Marketing; Website Analytics

5) Campaign Optimisation, Website optimization; measuring success

 

Awards:

Certificate in Online Marketing Strategy :   CMI

Address Class is held Dublin City Centre
Category Business / Advertising & PR,Business / Business IT/ eBusiness,Marketing / Online/ Digital Marketing,Marketing / Marketing
Price 490.00, fee includes classes, online notes and assessment
Duration 5 Weeks
Start/End date from 08/10/2012
Time of day Evening, Part time
Type Further learning
Entry requirements The course is open to people from any educational and industry background. Students with no prior qualifications are eligible. If you are anxious about your eligibility, please contact CMI and a representative will be more than happy to address your quest
Career path This Online Marketing Strategy course is suited to entrepreneurs, marketers, managers, business executives, communication specialists, webmasters, IT managers and anyone who needs to develop their online marketing knowledge and skills.
Contact Tel 01 4927070
Contact email info@cmi-ireland.com
Url http://www.cmi-ireland.com/online-marketing-courses


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