ICI offers a competitive marketing course for individuals interested in making an impact in the marketing arena. The course is developed with today’s marketing experts and presented in ICI’s straightforward approach. Learn the skills you need fast without missing out on important marketing techniques.
Course Outline
- Research the market
- Identify marketing opportunities
- Profile the market
- Analyse consumer behaviour for specific markets
- Implement and monitor marketing activities
- Make a presentation
- Design direct response offers
- Analyse direct marketing databases
- Selling
- Distribution and channels of distribution
Career Prospects
Upon completion of the course, you can consider a career in:
- Brand management
- Direct marketing
- Market research and analysis
- Marketing communications
- Marketing strategy
- Product management and development
- Trade marketing
As you can see, there is no shortage of opportunities for marketing professionals. Businesses, regardless of industry, necessitate the presence of marketing professional or team to boost their sales. Start with a salary of $25,000 per year and earn as much as $160,000 as a marketing director. If you have the skills and experience, there’s no way you will be deprived of a lucrative career in marketing. Learn all the tricks of the trade at ICI.
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