About the Course
This honours degree programme will help students to appreciate fully the vital business roles played by finance, accounting, marketing, human resource management and information technology. For many companies these disciplines are the driving force behind their success. In addition, graduates will be shown how the ever-changing business environment is influenced by political, legal, economic, social and technological factors on both a national and international scale.

In first year students take subjects that are common to the BA (Hons) in Accounting and Finance. This model gives students the flexibility to adjust their career choices if necessary.

The purpose of the course is to give students the skills that are in demand by companies today. In a complex and dynamic environment they will be able to identify changes in business requirements, and have the confidence to develop and implement new procedures to satisfy them. Students will be able to recognise the key characteristics governing a particular company and then identify the factors that are critical to its success. The course syllabus, developed by GCD and validated by HETAC, reflects the multiple requirements of today’s business world. The participation and support of fulltime and external lecturing staff, and a wide range of industries has made a vital contribution to the degree’s content.

Progression
Graduates who see an opportunity to make themselves more attractive to employers may want to consider the Masters programme in business. The Griffith College Graduate Business School offers a portfolio of programmes in International Business Management, each of which provides a route to the award of MBA. Such programmes are available on a part-time and full-time basis, allowing graduates the flexibility to work while continuing their studies.

Careers
The varied and in-depth content of this course means that graduate prospects and opportunities are virtually endless. Electives/Specialisations in the final year give a good indication of the work a graduate is likely to do, for example management, finance and marketing.

BA (Hons) in Business Studies Course Content

Year 1

• Business Communications
   
• Information Technology
   
• Business Economics
   
• Financial Accounting 1
   
• Organisational Management
   
• Business Mathematics and Statistics
   
• Applied Business Law
   
• Principles of Marketing
   
• Financial Accounting 2
   
• Integrated Business Project
   

Year 2

• E-Business Development
   
• Marketing Research
   
• Management Accounting
   
• Managing Human Resources
   
• Business Operations Management
   
• Business Information Systems
   
• Marketing Strategy
   
• Economic/Industry Analysis
   
• Employee Relations
   
• Enterprise Development Project

Year 3 Core Subjects

• Strategic Management
   
• Financial Management
   
• International Business Management
   
• Business Plan/Proposal

Optional Stream (depending upon career choice)

Marketing Stream
International Marketing, Services Marketing, Buyer Behaviour

Financial Stream
Audit and Internal Review, Taxation, Strategic Financial Management

Human Resource Management (HRM) Stream
International HRM, Comparative Employee Relations, Strategic HRM

E-Business and Technology Stream
E-Business Strategy, Business Systems Modelling, Information Systems Management

Learner protection for this programme is provided in accordance with section 43 of the Qualifications (Education and Training) Act 1999.